Why you should throw your business plan out the window, fire your best friend, stop selling and start obsessing over your customers and your cash. With 90% of startups resulting in failure, the outlook is not all that favorable. So, what can you do to improve your chances of success?

90% of startups fail, we’ve all heard the statistic. But, exactly why? Cash. Planning your financials probably feels like a daunting task. You’re not alone. Taking the first stab at creating your financials means you’re taking responsibility for every aspect of your business

Last week we encountered an amazing point far too often overlooked by crowdfunding campaigns and businesses in general. While speaking with Kevin Wong, Co-Founder of Origami Labs and creator of the ORII Smart Ring, we were reminded of the importance of customer service.